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DIGITAL STAR MARKETING WEB DESIGN

Music Website Design Professionals

Boost Your Website Performance

Hard Working Americans

Case Study:

Rock supergroup supercharges growth with web design & marketing

Brands we've partnered with:

  • The Band of Heathens
  • Todd Snider
  • Bob Weir
  • Live Nation
  • Thirty Tigers
  • Widespread Panic

Full Service Web Design Agency for Musicians

  • From $1,750A fixed fee, no hidden costs
  • As little as 2 daysOnce your content is ready
  • Fully customOr Webflow, WordPress, Shopify
  • You own itThe domain, the site and the accounts
  • Fully managedHosting, maintenance and security

Turn fans into buyers

Music is all about connecting with audiences and telling stories, right? Digital Star Marketing applies the same approach to building websites for musicians.

Music fans are extremely social and you should be interacting with your base in a unique and authentic way. And today, a musician’s website should do more than showcase music and tour dates. It should spark interest and leverage engagement to organically bring your music to life, increase ticket sales and promote your music and merchandise.

We also understand that you may not need a fully custom build. We design and build fully custom websites for musicians, or build on Webflow, WordPress, Shopify or the builder you prefer, with experience across Wix, Bandzoogle, Squarespace, and more. We’ll guide the right approach so your site lasts beyond your next release.

Dreamed of building your own digital store? We’re certified E-commerce experts and build branded shops for bands on Shopify. Or, we can help you sell directly to fans with a fully customized storefront on your website.

To get the most from your site, you need to build your fanbase with news, audio and video. Grow your email list, earn more with automation, craft killer splash pages, own a digital storefront, and much more.

There’s virtually nothing you can’t achieve with Digital Star Marketing.

Even better, never waste valuable time worrying about updating your tour dates or adding new social content, and forget hosting, maintenance and security updates.

Focus on your music more, and your technology less.

Ready to discuss your new site? Schedule a call today with our CEO, Alex Moura.

What Makes Us The Best Website Design Agency for Musicians?

  • Experts (not interns)

    Your site is designed by certified musician-focused pros

  • Growth-driven design

    Boost views, subscribers, merch, and ticket sales

  • You own everything

    Full control over your website and all intellectual property

  • Transparent pricing

    No hourly or hidden fees, just straightforward pricing

  • No long-term contracts

    You deserve the freedom to do what’s right for you

Promote Your Music and Website Online

Successful musicians know it’s ridiculous to build a website without marketing in mind from the beginning. They know sites without the right marketing tools fail to build fanbases.

Thus, the popularity of websites highly-focused to promote music online. See, websites with the right tools and design convert dramatically better, increasing email sign-ups, downloads, and sales…

But what makes a Digital Star Marketing website so powerful?

  1. Modern Music Websites

    Built with modern technology so you can confidently rebrand without rebuilding for future tours and releases.

  2. Brand & Visual Direction

    Hands-on creative guidance to align your website with your album art and elevate your music, photography, video, and web copy.

  3. Responsive Design

    Looks great and works properly across desktop, tablet, and mobile devices.

  4. Social Integration

    Keeps fans engaged with up-to-date photos, videos, and news pulled directly from your active social channels.

  5. Tour Date Management

    Syncs tour dates automatically with Bandsintown, Seated, or ticketing platforms, with support for fast updates and full tour imports via CSV files.

  6. Landing Page Design

    Promotes new releases, merch drops, and special offers with focused splash pages designed to convert.

  7. Search Engine Optimization (SEO)

    Helps fans find you through search engines and guides them toward the action that matters most—listening, signing up, or buying.

  8. LLM Optimization

    Structures your site content so artists, releases, tour dates, and merch are understood and surfaced correctly by AI tools like ChatGPT, Perplexity, and other large language models.

  9. Email Marketing Integration

    Connects directly with any platform like Mailchimp, Klaviyo Kit, MailerLite, Beehiiv or HubSpot to capture sign-ups with embedded forms that are easy to manage and hard to miss.

  10. Music Smart Links

    Includes custom all-retail smart links that route fans to streaming services, digital downloads, and physical merch from one page without paying subscription fees to third-party tools.

  11. Link In Bio Tools

    Customizable link in bio tool to share your most important links and measure clicks, views, and site visits in one place.

  12. Direct-to-Fan Music Downloads

    Sell high-quality WAV or MP3 files directly from your site with full control over pricing, fan data, and delivery without marketplace commissions.

  13. Electronic Press Kits (EPKs)

    Centralized press pages with bio, photos, music, video, routing highlights, and contact info that’s built for promoters, venues, and media.

  14. Cookies, Tags, and Pixels

    Installs tracking for Google Analytics, Meta, TikTok, Shopify, and other platforms so you can measure performance and run remarketing campaigns.

  15. Merch Store Setup

    Custom online music shop to sell music, merch, accessories, and exclusive fan-club merch drops that live on your website and support direct-to-fan sales.

  16. Social & Marketplace Commerce

    Makes merch available across Facebook, Instagram, TikTok, YouTube, and Google Shopping so fans can buy your music everywhere.

  17. Merch Fulfillment Options

    Support in-house merch fulfillment, drop shipping, or third-party distributors depending on how your team operates.

  18. Long-Term Value

    Flexible pricing based on scope and platform so your site supports growth without constant rebuilds.

Going live? We run your stream too.

Let’s connect to find out if we can help you build a website that generates more business for you. We only work with clients we know we can help substantially.

Speak to Alex Today

Award-Winning & Certified Music Marketing Experts

Google Partner, Customer Acquisition Specialist certified, ManyChat Agency Partner and Meta Business Partner badges, with Facebook, Pandora, Spotify, Hulu, Instagram, Google, Pinterest and Bing
    • Digital Marketer Certified Customer Acquisition Specialists
    • Certified Google Partner for Google Ads, Video, Search, and Analytics
    • ManyChat Agency Partner with SMS, email and chatbot expertise
    • Page 1 on Google for "website designers for musicians"
    • Award-winning designs on Shopify, WordPress, Webflow and more
    • As featured in People Magazine, Rolling Stone, Grammy.com, and Variety

  • Beautiful websites that are responsive and fully custom

    After a free consultation, we’ll help with the look and feel of your website, from its layout, to content and colors.

  • Investment starts at $1,750

    Whether you sell your music online, or out of the trunk of your car, Digital Star has you covered. Start your website from just $1,750.

  • Trusted by over 225 musicians worldwide

    Digital Star handles everything from domain registration and hosting, to secure storefront checkout and all the rest.

The Musician’s Guide to Building a Website

Ready to learn everything you need to know to build a site that grows your video views, subscribers, and fanbase?

Just like recording a new album, the better you are at defining your vision at the beginning, the more successful your efforts will be!

Whether you’re working with an agency like Digital Star or doing it yourself, this guide can help make your website a massive success — not a flop.

  1. So you need a new site… but what do you know about design and marketing?

    Regardless of why you want a new web design plan, it’s a big deal, and it plays a huge role in your image so you must get it right.

    In fact, 50% of consumers think your website is crucial to your overall brand. It says a lot about how seriously you take your craft. And to potential fans, the first visit to a musician’s website can be make-or-break.

    When you have a poorly designed site (and let’s face it, most do), it can frustrate visitors and cause them to leave immediately. It can damage your credibility as an artist.

    Whereas a strong website can be your money-making machine that propels your career. It will boost ticket and merch sales, help build trust, and ultimately grow your fanbase. That’s what matters to you, right?!

  2. When is it time for a music artist to get a new website?

    With new albums coming out about every 18 months, singles dropping left and right, and the average lifespan of a website only about 2 years, it can be hard to keep up with design trends, technology and marketing.

    To stay fresh and ensure your site matches the vibe of your latest music release, you need to determine what works best for you, including:

    • How often you release singles and go on tour
    • How often your goals change
    • The performance of your website
    • How long your site stays functional
    • How much budget you have for design
    • Industry change — for example, are you using smart links and do you have a link in your bio?
    • If you take pride in your website

    Your website is where potential fans go when they’re looking for answers about who you are and your music, and where superfans sign up for updates, grab tickets, listen to new songs and shop for merchandise.

    Your website is the home of your music. Are you welcoming both groups with open arms and leading them to take action?

    You may spend more time building your design plan than you will on the design itself. If you’re wondering what should go into your website strategy, start here.

  3. How to Design a Killer Music Website

    1. Review your site analytics and page load times.
    2. Set your goals.
    3. Define your brand and create a style guide.
    4. Write messaging that leads to action.
    5. Write your page titles and descriptions for search engine optimization.
    6. Create your smart links and build your link in bio.
    7. Rewrite your bio.
    8. Take new professional photos.
    9. Take inventory of your music and videos.
    10. Determine how to build your newsletter subscribers.
    11. Analyze your favorite artist websites.
    12. Choose the right website platform.
    13. Build an online store to sell your music and merchandise.
    14. Install marketing pixels so you can bring visitors back to your site and track album & merch sales.
    15. Develop your promotional plan for driving traffic to your shiny new website!

  4. Get Started on Your Music Website Design Today

    Whew! Now you’re ready to design, build, optimize, launch, and analyze your new website and get your music online. It can feel overwhelming. If you’re looking for help, contact us and we’ll help make a site that attracts more consumers, wows more visitors, and converts more customers!

    Digital Star’s web designers can bring your music online quickly and make it look as great as it sounds. Work with a professional to save time and get it done now. Click the button below to schedule a free chat and let’s see if we should work together.

Speak to Alex Today

From the blog

The E-commerce Success Series

  • The Ultimate E-commerce Guide for Musicians: Selling More Merch Online

    Read

  • Part 1 – Harnessing Facebook Commerce Shop for Musicians

    Read

  • Part 2 – Amplify Merch Sales with Spotify

    Read

  • Part 3 – The Symphony of Google Merchant Center for Musicians

    Read

  • Part 4 – VIP Email Strategies: Making Every Subscriber Feel Like a Star

    Read

  • Part 5 – Unlocking the Power of Conversion Rate Optimization (CRO)

    Read

  • Part 6 – Driving Music Sales Through Paid Social and Advertising

    Read

  • Part 7 – Advanced Strategies for Boosting Sales & Customer Loyalty

    Read

  • Part 8 – Building Your Brand: Crafting a Legacy Beyond Music

    Read

Our client reached #1 on the iTunes rock chart and added 500,000 monthly Spotify listeners after three months with Digital Star.

What would it mean if you charted #1?

Let’s talk.

Get Website Help Today

Design Portfolio

View All
  • Hayes & The Heathens
  • Todd Snider

    “Alex at Digital Star took my website from amateur hour to prime time. They not only designed beautiful sites over the years, but they helped me build my online presence and skyrocket my sales. Now, I can focus on making music instead of stressing about my website or marketing.”

    Todd SniderFolk Artist
  • Burt Stein Burt SteinPresident of Gold Mountain Entertainment

    “Digital Star is better than any other web designers we’ve worked with. For over 12 years, they’ve elevated the music marketing for all of the artists we manage in every way imaginable.”

  • Gordy Quist Gordy QuistThe Band Of Heathens

    “We’ve been able to build something in weeks that a lot of bands have been scrambling to get done for years.”

  • Lise Liddell Lise LiddellSongwriter · site online in hours

    “I didn’t like my old site because it didn’t work and it was kind of messy, but now my site looks fantastic! I am blown away by how gorgeous and functional it is and how little I had to do to get it online.”

  • AEG Presents
  • Gold Mountain Entertainment
  • Kimock
  • Purple Building Live
  • Jerry Joseph

Our Client Tripled Website Traffic and Added $187k in Revenue

The Band Of Heathens Skyrockets Revenue by 1,803% with Digital Star

Get My Free Website Plan

Get Started in Three Easy Steps

A clear plan for your website, from the first conversation to launch.

  • Connect

    Book a free 20-minute conversation with Alex Moura. Tell us about your music, your next release, and what you need your website to do.

  • Plan

    Get a website plan tailored to your goals, with a recommended platform, creative direction, scope, timeline, and fixed fee.

  • Launch

    We design, build, and launch your website, then show your team how to keep it current as your music and tour plans evolve.

Get My Free Website Plan

FAQ

Digital Star works with recording artists, managers, and independent teams who need a modern website that supports touring, releases, and a long catalog. If you want a site that looks high end, stays easy to manage, and can shift focus between tour cycles and album campaigns without constant rebuilds, we are a strong fit.

Both. Most projects run best when we partner with management and loop in the artist for creative approvals. We are comfortable coordinating with agents, promoters, publicists, label partners, and venue teams when needed so the site supports real world touring and release workflows.

Digital Star was founded in San Francisco in 2014. We support artist teams in a consulting and design capacity across websites, release planning, tour promotion, and ongoing updates. We have worked closely with household names including Bob Weir, Widespread Panic, Steve Kimock, and Todd Snider, along with many teams operating in that touring ecosystem.

A great artist website makes it easy for fans to take action and it makes it easy for your team to keep the site current. That usually means tour, album, video, and merch are structured so nothing competes for attention. The homepage leads with the priority right now, and it can shift to the next priority without a rebuild.

We typically recommend Seated so tour dates stay in sync and updates happen in one place. This keeps things simple for management and avoids maintaining a custom database. If you already use another provider, we can usually support it as long as the feed is reliable.

We build fully custom sites, or on Webflow, WordPress, Shopify or the builder you prefer. Shopify is best when merch is a priority and you want a strong store foundation. Webflow is best when the site needs a more editorial feel and flexible layout control. If you already have a platform that is working and your team likes it, we can often redesign on it rather than forcing a migration.

Yes. We build discography and video sections so they remain easy to browse and easy to maintain over time. The goal is a structure that scales, supports search, and keeps navigation clean even as the catalog grows.

No. We structure the CMS so your team can handle day to day updates like news, embeds, merch drops, homepage swaps, and visual refreshes without developer support. If you want help for bigger updates, we can support on an as needed basis.

You work directly with our CEO, Alex Moura. That means no handoffs, no account manager layer, and faster decisions. For specialized needs like custom illustration or advanced animation, we can bring in trusted partners while keeping one point of accountability.

Most sites launch in as little as 2 days once your content is ready. Shopify stores, deep catalogs and custom features take longer. If you have a hard tour deadline, we can phase the launch so the homepage and tour flow go live first, then expand into discography, video, and deeper content.

Yes. You own the domain, the website, and the accounts it lives in. We build inside your Webflow, Shopify, or other platform accounts so you are never locked in. Analytics and pixels are set up in your accounts as well.

A musician website starts at $1,750, a fixed fee: ten hours of design and build at $175 an hour. A Shopify store starts at $2,800, sixteen hours, because products, payments and shipping take longer to set up. Larger sites with deep catalogs, video libraries, custom layouts, and integrated merch are quoted after a quick review, at the same $175 an hour. If you want ongoing support or promotion, that is scoped separately so expectations stay clear.

Yes. We work with management teams on album and tour promotion on a project basis, from release landing pages and creative direction to tracking and paid media when needed. This is flexible and designed to match your cycle, not force a long retainer.

Send your current site, your tour workflow, your release timing, your brand assets, and who will manage updates. We will recommend the right platform, confirm scope, and share a short plan with timeline and fixed fee. If it is a fit, we start quickly and keep communication direct.

Let’s plan your next music website.

Book a free 20-minute conversation with our CEO, Alex Moura. We’ll review your goals, recommend a platform, and outline the design, integrations, timeline, and fixed fee for your website. No obligation.

Gordy Quist

“They’re family to us. Over our last 5 albums, they’ve created exceptional promotional websites and shattered sales records for us every time. Our investments with them have been invaluable in elevating our career.”

Gordy Quist
The Band Of Heathens